Our articles

Amiri x Maison Mihara Yasuhiro: A limited-edition sneaker that fuses Los Angeles style and Tokyo craftsmanship

Discover the Amiri x Maison Mihara Yasuhiro, a limited edition sneaker that fuses the rock DNA of Los Angeles and the experimental craftsmanship of Tokyo, available in ultra-limited quantities.

Nigo x FamilyMart: an announcement that could shake up the entire industry

Discover the arrival of Nigo as creative director of FamilyMart, an announcement that could well redefine the future of retail in Japan and beyond.

Travis Scott x Nike Zoom Field Jaxx "White Chocolate": The wait was worth it!

Discover the Travis Scott x Nike Zoom Field Jaxx 'White Chocolate', an exclusive collaboration blending retro design and modernity scheduled for January 17, 2025.

Nike x Corteiz: Air Trainer Huarache "Onyx Black", the exclusive 2024 edition

Discover the Corteiz x Nike Air Trainer Huarache "Onyx Black", a limited edition that revisits a retro silhouette from 1992.

The Must-Haves to Put Under the Christmas Tree This Year!

For Christmas, discover our wide selection of sneakers, perfect for impressing the sneaker lovers in your life.

When Streetwear Infiltrates the Office: Evolution or Revolution?

Discover how streetwear is revolutionizing professional dress codes, bringing a touch of authenticity and modernity to traditional work environments.

Sneakers and Psychology: Understanding the Collector's Craze

Discover why certain sneakers become true obsessions. Status, nostalgia, rarity: we explain everything that drives collecting.

Nike on the Big Screen: The Impact of Sneakers in Cinema

Discover How Nike used cinema to shape its identity and strengthen its cultural footprint.

From Simple Shoes to Fashion Icons: The Rise of Sneakers

Discover the evolution of sneakers through the ages, from simple sports shoes to symbols of social status and visual identity.